To make your website perched at the top of Google search results, you need to apply various SEO techniques. One of the most basic is adding meta tags.
By adding meta tags, you will help Google understand the context of your content. Meta tags themselves consist of three types:
– Meta keywords
– Meta titles
– Meta description
Then, is it difficult to add meta titles, keywords, and descriptions to a WordPress website? Luckily not. If you want to know how, let’s see this article in full!
What is the Importance of Meta Titles, Keywords and Descriptions on WordPress Websites?
Okay, you may still be curious, what is the importance of meta titles, meta keywords, and meta descriptions? To answer these questions, let’s discuss the three of them one by one:
1. Meta Title
Meta title is the title of your website content or page that appears on the Google search results page.
2. Meta Keywords
Meta keywords is the HTML code that appears on your website pages. Its function is to tell Google what keywords the content or page is targeting.
3. Meta Description
Meta description is a brief description of the content or pages of your website when it appears on the Google search results page.
There are many plugins that you can use to add meta descriptions and keywords to your WordPress website. In this tutorial, we are using the Yoast SEO plugin.
How to Add Meta Titles, Descriptions, and Keywords on WordPress Websites
1. Add Focus Keywords on the Yoast SEO Tab
– To add meta tags, you need to login to the WordPress dashboard first.
– On the left sidebar, select Posts > All Posts. Then, select the post you want to edit.
– After that, please scroll to the bottom of the post. On the Yoast SEO tab, please fill in the Focus Keyphrase column with your target keyword.
2. Add a Meta Title in the SEO Title Column
– Still in the Yoast SEO section, scroll down to find the SEO Title column.
– Please fill in the SEO title column with a title that matches your content. The title will appear in Google search results.
If not filled in, Yoast SEO will use your post title automatically. So, make sure the meta title contains your target keywords.
Also, make sure you write down the title so that the bar below it is green. This means that the title length has reached the optimal limit.
3. Add a Description in the Meta Description Column
– Under the SEO title column, you will find the Meta Description column.
– Fill in the Meta Description column with a sentence containing a brief description of the content or page of your website.
Just like the meta title, write the meta description until the bar below is green. Make sure you also include the target keywords in it.
Let’s Add Meta Titles, Descriptions, and Keywords to Your WordPress Website!
There are many ways to optimize your WordPress SEO. One of them is by adding meta titles, meta descriptions, and meta keywords to the content or pages of your website.
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