When we search for something on Google, we will immediately be presented with very helpful articles.
How come Google knows? Why do you think a website can appear in the top searches?
Don’t be confused, Google is not a psychic.
Google can know an article is relevant to what you are looking for for several reasons, one of which is backlinks.
For websites, backlinks can improve performance in Google search. Backlinks are also needed to help organic traffic through SEO strategies, so that your site can be perched on Google’s top rankings.
So, to find out if there are backlinks on our website, the simplest way is to use the backlink checker tool.
With a backlink checker, you can easily monitor the quality of the links coming to your site. In addition, data from these tools can be used to develop a website link building strategy.
Out there, there are lots of backlink checkers that offer competitive features.
So that you don’t get confused, we will compare 7+ lists of the best free backlink checkers of the year for your reference.
What are Backlinks
Backlinks are links placed on a site that point to your blog or website page.
If you profiteer from other website links, then you are a backlink provider. Conversely, if there is a website that has a link pointing to your website page, then you are the recipient of the backlink.
Google always crawls website pages with certain keywords. So, if you have backlinks, it will be easier for Google to find your website.
This is because Google may find links to your website from other websites. After that your website will be indexed and appear in search results that are relevant to certain keywords.
However, that does not mean you can receive just any backlink. Who gives backlinks to your website also matters.
The more quality backlinks pointing to your website, the ranking in Google search will increase.
But on the other hand, if the backlinks to your website are just spam, then of course it will be difficult to increase.
Types of Backlinks You Must Know
The way Google determines whether a website’s backlinks are relevant to a related topic is by looking at the type of backlink.
There are two types of backlinks that determine the quality of your backlinks, namely:
1. Dofollow Backlinks
This type of backlink is the dream of all website owners. Because this backlink sends a signal to Google to index the destination link.
So that the targeted website is more “visible” and its ranking can be increased.
2. Nofollow Backlinks
Meanwhile, nofollow backlink is an attribute in HTML rel=nofollow which gives code to search engines not to follow the linked link.
Usually, nofollow backlinks are used when you don’t want to give backlinks for free and to avoid backlink spam.
7+ Recommended Backlink Checker Tools
As the name implies, each backlink checker has the main function of finding out backlinks on a domain or URL
You can check it with the backlink checker tool below:
1. Ahrefs
Ahrefs is the most complete digital marketing analysis tool.
The features that Ahrefs has are more than enough to provide useful analytical data as material for website optimization.
What’s more, there are 16 trillion web pages that have been crawled which are always updated every 15-30 minutes! You can also check the backlink index in realtime on Ahrefs.
The way to check is very easy, you only need to enter Ahrefs Site Explorer then enter the link you want to check.
Next, you will see backlink data pointing to your site.
You will get the top 100 backlink data from the link you are looking for. So you can also see backlinks from competitor domains.
Ahrefs also helps you find traffic from Google search to backlink pages. This feature is very rare in other backlink checkers.
2. SEMrush
The second best backlink checker tool that is capable of checking backlinks is SEMrush.
Because SEMrush actively crawls around 17 billion URLs per day and has analyzed more than 33 trillion backlinks.
To use this tool, you are required to create an account. After that, you only need to type in the domain name you want to check in the SEMrush Backlink Analysis.
The data provided by SEMrush is fairly complete. Seen in the detailed analysis table for each backlink. In fact, SEMrush also has other backlink features.
Like, Backlink Audit, Link Building Tool, and Backlink Gap. You can take advantage of everything so that your backlink process is maximized.
3. UberSuggest
The third backlink checker we recommend is UberSuggest from neilpatel.com.
The method is very easy because you can directly check backlinks in UberSuggest Backlink Checker, as shown below.
But of course, you are asked to sign up to get more complete data.
In addition, there are brief statistics containing real-time backlink reports.
4. Moz Pro
If you want full features and in-depth data, maybe Moz Pro, which has 40 trillion backlink data, can be an option.
You just need to type in the domain name you want to search on Link Research.
Moz Pro also provides a Link Intersect feature to compare backlinks on your website with five competitor websites at once. So, you can find backlinks belonging to competitors that you don’t have.
5. OpenLink Profiler
OpenLinkProfiler lets you check and analyze backlinks for free.
After entering the URL of the domain you want to check in OpenLinkProfiler, you will see your web backlink data.
At the very top of the screen, you will see the total number of backlinks and the number of domains leading to the website.
The data is assisted by a detailed backlink table at the bottom of the screen. There is a Link Influence Score which shows the quality of backlinks.
Complete with the type of dofollow or nofollow backlink, as well as the text of the backlink and the target link.
6. BuzzSumo
The next tool is BuzzSumo which can analyze your website content and also your competitors.
Before using it, you must sign up first.
Furthermore, you can check backlinks easily, just click Content and select Backlinks, then enter the URL you want to check.
You can set filters to find backlinks on your website.
There are four filters that can be searched namely, Past Year, Domains, Target links to exact page, All results per domain.
BuzzSumo provides unique data than the others, namely social media engagement data for your website content.
7. LinkMiner
In seventh place, there is LinkMiner as an alternative that you can use. This backlink checker from Mangools can be a low-budget solution.
After creating an account, you can type the URL you want to check on the dashboard on the Backlink Analysis menu.
In the report that is displayed, you can set data options including All, New (new backlinks) and Lost (missing backlinks).
You can also enable filters to see Dofollow and Nofollow backlinks, as well as Active or Deleted backlinks.
In addition, there is a summary of the quality of backlinks. You do this by looking at the Citation Flow, Trust Flow, Reference IPs, Reference Domains, and how many Active Backlinks there are.
8. Majestic SEO
And finally, there is Majestic SEO. To check backlinks, you will be asked to sign up.
After that, enter the URL that you want to check in Majestic SEO. And you will get your web backlink summary data.
In addition to the main information above, other information is also provided, such as Link Context, Language, Link Density of Inbound Links, Backlink History, and Backlink Breakdown.
Which Backlink Checker is Your Choice?
Have you chosen one of the backlink checkers above? Or do you want to use several tools at once?
Can!
You can freely explore as far as any data you need to develop your backlinks.
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